How to Drive Sales Using Social media How to get online and drive sales for your business
Course Preview Video
Details
| Lessons: | 16 |
| Course Length: | 1 hour 35 minutes |
| Languages: | English |
| Includes: | Lifetime access |
About This Course
This online course is drawn from a Botlab session on how to drive sales using social media, which brought together Influencers like Chef Raphael, marketing agencies and organizations like MumsVillage to share their practical knowledge and expertise. The session was driven by the need by most businesses going online and what they can do to grow their business. The panelists talked about content, what drives engagement, when to advertise, what freemium tools to use and more. It was very informative to businesses that are struggling to convert online.
We hope this course gives you an edge as you begin your journey to go online or polish your online strategy.
What You Will Learn
You will learn about;
1. Content
2. What drives engagement
3. When to advertise
4. What freemium tools to use- Freemium is a pricing strategy by which a product or service is provided free of charge, but money (a premium) is charged for additional features, services, or virtual (online) or physical (offline)
Course Content
- Section 1 : Content
- 1. How To Increase Engagement & Visibility Online Preview 00:08:29
- 2. Customer Profile & The Operations To Put In Place Preview 00:11:01
- 3. Language Barrier 00:03:06
- 4. Lack Of Conversion 00:08:15
- 5. Increased Engagement 00:06:23
- Section 2 : Engagement
- 1. Customer Persona 00:03:47
- 2. Clarifying Your Message 00:05:31
- 3. How To Find Your Customer 00:02:20
- 4. B2B 00:05:07
- 5. Handling PR Crisis 00:06:46
- Section 3 : Advertising
- 1. Things To Think About When Placing Ads 00:05:40
- 2. Right & Wrong Practices 00:08:38
- 3. Resources 00:06:36
- Section 4 : QnA
- 1. How to package an item on social media 00:07:52
- 2. E-Commerce 00:04:02
- 3. Doing Social Media for others 00:01:59
Meet the Instructor
Botlab is a software accelerator startup that conducts training to professionals in Artificial intelligence, machine learning and Business intelligence.
http://www.botlab.biz/
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